ALD Automotive – the leader in the operational leasing industry in Bulgaria, announces the appointment of Pedro Dias as Chief Executive Officer of ALD Automotive in the country. Mr. Dias would lead the company starting from 1 September 2020, succeeding Olena Tymofiyiva who was appointed Chief Executive Officer of ALD Automotive in Hungar
Pedro Dias has extensive 25 years of experience in the automotive industry that will bring substantial value to the development of the company in Bulgaria. During the last 18 years he was developing within ALD structure in different roles in the Sales, Marketing and Partnership fields. Before the appointment as a CEO of ALD Automotive in Bulgaria, Pedro Dias was International Key Account Manager for ALD SA.
“I am excited about joining the company in Bulgaria and looking forward to continue the successful development of the company. My main goal will be to strengthen further the leading position of ALD Automotive in Bulgaria, while supporting our customers in the process of going through the economic challenges in these very unusual times. We are going to continue to develop our offer to the market in the country with innovative solutions to meet in the best possible way the needs of the local and international customers“, said Pedro Dias, the new CEO of ALD Automotive Bulgaria.
Short Bio, Pedro Dias
Pedro Dias began his career in 1995 at Opel as a Sales, Finance & Insurance Manager before moving to Multirent, a national leasing provider, in 2001 as a Sales Consultant. He joined ALD Automotive in Portugal in 2002 as a Sales executive for both corporate and retail sales and went on to become Marketing and Partnerships Director in 2008 in charge of business development, strategic sales and private lease implementation. In 2018, Pedro was appointed Senior International Key Account Manager for ALD.
He holds a bachelor’s degree in Marketing from the Instituto Português de Administração de Marketing (IPAM) and a master’s degree in Business Administration (MBA) from ISEG - University of Lisbon.